Location Targeting gets new features

We have updated Location Targeting with several features. They will help you streamline your Ad Group creation process and allow you to find out the estimated reach of a particular geographic location while sorting your selected geographic locations from biggest to...

A new addition to our Media Sources is Mintegral

We are happy to announce that we have added a new Media Source to our catalog, Mintegral! 💥  Mintegral is a global mobile advertising platform that gives you access to different mobile apps and websites, across different mobile devices. It offers a potential reach of...

Multiple Conversion Definitions on the Ad Group

We are happy to announce that the option to add multiple Conversion Definitions to an Ad Group is available in the Zemanta dashboard. Place your entire sales funnel (multiple Conversion Definitions) on the Ad Group level and let our system determine which Conversion...

Optimized Image Cropping is live

We made small changes to how our image cropping works for Native and Video creatives. In our dropdown menu, we added a new option called Optimized, which automatically selects the best cropping strategy of the ad placement based on bid request. This allows even more...

New Automation Rule and Condition are available

We updated the Automation rules tool with a new rule. This rule allows you to increase or decrease your daily budget by a percentage value. You can read more about Automation Rules by heading to our help page. When using Automation Rules CPA to Goal CPA Ratio is...

Smart AdServer and PubNative have new names

We would like to inform you that our Media Source partners Smart AdServer and PubNative have rebranded to Equativ and Verve (respectively). The name change is also visible in the Zemanta dashboard and in our Inventory planner.