Programmatic
Ad Technology
Built for
Engagement
Native is our roots. Attention and engagement is our expertise. Zemanta takes the native programmatic model and applies it to every other channel – Display and Video – enabling advertisers to buy engagement beyond just impressions.
Trusted by Brands & Agencies
Worldwide
Go Beyond the CPM
Platform
Zemanta One – our self-serve programmatic advertising management platform – empowers brands and agencies to buy advertising that is optimized for post-click engagement, making the most of every advertising dollar spent across display, video and native placements on the web.
Our advanced AI and automation features accurately predict your CTR to minimize CPC, enabling you to acquire traffic in the most cost-effective way possible.
0.39%
Avg. CTR
$ 0.14
Avg. CPC
$ 0.49
Avg. CPM
50 billion
Daily Auctions
Reach. Engage. Convert.
Omnichannel
Native
Leverage the power of Native Advertising with a targeted, non-interruptive and highly engaging ad experience across more than 50 native ad exchanges.
Display
Add a performance layer to your Display strategy by going beyond reach and frequency. Get your Display ads in front of engaged customers ready to take action.
Video
Maximize awareness and strengthen your brand identity by reaching attentive and qualified customers with eye-catching and immersive Video ads.
Access the World’s Most Premium Publishers & SSPs
Supply Partners
With direct access to 50+ native, video and display networks across all devices, Zemanta offers unparalleled scale on the world’s most premium publishers and SSPs.
Blog Posts & Updates
Latest news
The Future of Digital Advertising in the Cookieless World
What is cookieless advertising? Cookie rejection occurs when browsers either block a cookie or delete it after it has been placed. This hurts advertisers who rely on cookies for targeting and measurement. Without cookies, their path to conversion is obscured, which...
Programmatic Advertising Trends 2021: What to Watch For?
Looking back at 2020, the words "unexpected" and "unpredictable" come to mind – and no less for marketers! The world turned more digital this year than ever before, and that has created definite challenges and opportunities. For those of us in the programmatic space,...
Save time & effort with Automation Rules
Managing programmatic campaigns can be difficult. A lot of teams struggle to oversee multiple campaigns simultaneously, making campaign management overwhelming. We hear you, and we’ve certainly all been there before. To solve this challenge, we’ve developed Automation...