Today, we are constantly bombarded with new technologies claiming to make our lives easier. This increase has raised the bar for companies across the marketing technology ecosystem. Marketers aren’t just looking for great design. We want sophisticated, user-friendly tools. At Zemanta we believe great software can be easy to use, and at the same time, powerful enough 10x your efficiency and performance. The balance between simplicity and offering a feature-rich solution is what drives us to continuously re-think our product.
We are working hard to provide you with an intuitive user experience to help your team generate results across all native advertising programs. Today, we’re excited to introduce a new and improved content upload workflow that is available to all customers.
Our updated content management system will help you review brand new content ads, fine tune headlines and images and fix errors before the ads are uploaded to Zemanta. Troubleshooting your entire content library can now be done in a matter of minutes. We’ve also included a »User’s default« option so you can auto-populate fields that are the same in multiple ads.
Whether you’re an agency catering multiple clients or a brand marketer carrying out your company’s content marketing plan, you will be amazed the speed in which you’ll be able to upload, manage and edit your content ads. You’ll experience a decrease in unwanted errors and campaigns will launch faster.
We are confident our improved content upload workflow will make your content promotion even more scalable, predictable and efficient. Learn more about what you can do with our latest update.
We have planned a strong roadmap for the second half of 2016 that will make your content management experience with Zemanta even more powerful. Here’s a little sneak peak: next we plan to release ad previews, and the ability to manage images directly in the Zemanta dashboard. Stay tuned for more updates coming soon!