Fresh news & updates
Our blog
Programmatic Advertising Trends 2021: What to Watch For?
Looking back at 2020, the words “unexpected and “unpredictable” come to mind – and no less for...
Complete guide to conversion campaigns
CPA campaigns can be a tough nut to crack! Don’t worry though, we got you covered. We’ve collected...
Target private marketplaces with Deal IDs
At Zemanta, we pride ourselves on transparency and the ability to provide our clients with tools...
Crafting the perfect campaign
In programmatic advertising, we know the number of steps and parameters needed to set up a...
View-through conversions: An improved way to track campaign performance.
We’ve added a new reporting capability to the Zemanta dashboard that will make performance...
New tools for campaign performance overview and optimisation
Spring is here and so are some awesome updates we are bringing to Zemanta One. Today we’d like to...