Cookie Table

This Cookie Table provides you with information about the cookies and other similar technologies Zemanta and/or its partners may use, their purpose and the retention period associated with such cookie. Where a third party partner drops a cookie, they determine the purpose for which that cookie is dropped and the relevant retention period. We may place cookies or similar files such as pixel tags and web beacons on the devices you use to engage with Zemanta for security purposes, to facilitate site navigation and to personalize your experience when you engage with Zemanta as a Site Visitor, a User or a Business Partner. Cookies allow us to collect technical and navigational information, such as browser type, time spent by you engaging with Zemanta and pages visited. Please read our Privacy Policy to further understand how we use data collected by these cookies and see below for a description of the different categories:

User: you are a User when you visit a website or application where Zemanta technology is implemented. If you click on the adchoices logo you will be taken to our Privacy Policy which provides more information about the data we collect and process. You are able to to opt out (or Do Not Sell) or withdraw your consent from interest based advertisements on Zemanta Opt Out page.

Site Visitor: you are a Site Visitor when you visit and interact with our website, namely Zemanta.com. You may review your cookies settings at any time by clicking this button:

Business Partners: you are a Business Partner when you register (or email with Zemanta) on behalf of the company you work for to use the Zemanta dashboard or any other of our services.

For even more information about cookies, we recommend visiting this website.

 

Users

Strictly Necessary Cookies

These cookies are necessary for the effective functioning of our services, such as tracking fraudulent activity and behaviour. Accordingly, they cannot be switched off in our systems, unless our publisher partner is using a cookieless solution.

Name of the Controller/Cookie Purpose Expiration Link to Privacy Notice
Akamai akacd_# Allows to assign a certain number of users to a specific version of the website Session https://www.akamai.com/legal/compliance/privacy-trust-center
CHEQ AI TECHNOLOGIES Fraud prevention 1 year https://cheq.ai/privacy-policy/
DoubleVerify Inc. Advertising verification Session https://doubleverify.com/privacy-notice/solutions-privacy-notice
Integral Ad Science, Inc. Advertising verification Session https://integralads.com/ias-privacy-data-management/policies/
Oracle Data Cloud – Moat Advertising verification Session https://www.oracle.com/legal/privacy/services-privacy-policy.html
Zemanta zoptout Holds information about optout from Zemanta personalized advertising 1 year https://www.zemanta.com/privacy/

Functional Cookies

These cookies allow us to deliver content more effectively and improve the user experience on publishers’ websites, such as frequency capping. They are not used for personalized advertising. If they are blocked, it may alter the browsing experience and break some functionalities on some websites.

Name of the Controller/Cookie Purpose Expiration Link to Privacy Notice
Aniview Ltd Used for technically playing video content 90 days https://www.aniview.com/privacy-policy/
Vidazoo Ltd Used for technically playing video content 1 month https://vidazoo.gitbook.io/vidazoo-legal/privacy-policy
video intelligence AG Used for technically playing video content 90 days

https://www.vi.ai/legal/privacy-policy/

Personalized Advertising Cookies

These cookies are for personalized advertising purposes, to serve recommendations that may be interesting to Users, for conversion attribution and retargeting purposes. These cookies are set only if User gave a clear consent signal in countries where GDPR applies, or has not opted out under applicable privacy laws or relevant industry frameworks.

Name of the Controller/Cookie Purpose Expiration Link to Privacy Notice
Zemanta sync Holds the timestamp when a cookie sync was last perfomed 1 week https://www.zemanta.com/privacy/
Zemanta zpb Used for conversion attribution when a browser does not allow third party cookies 1 day https://www.zemanta.com/privacy/
Zemanta zpbid Used to retrieve a click id in case of missing zpb cookie 1 day https://www.zemanta.com/privacy/
Zemanta zuid Holds the Zemanta UUID. Used for tracking user actions, such as pages visited, clicks on recommendations, and personalized advertising 1 year https://www.zemanta.com/privacy/

Third Party Advertising Cookies

We use third party advertising partners to synchronise advertising IDs, to improve the list of a User’s interests and show more relevant recommendations. These cookies are set depending on the User’s preferences with the applicable partners.

Name of the Controller/Cookie Purpose Expiration Link to Privacy Notice
ADITION (Virtual Minds GmbH) Cookie syncing 1 year https://www.adition.com/en/privacy-platform
Adjust Digital A/S Cookie syncing Session https://adjust-digital.com/privacy/
Adobe Advertising Cloud Cookie syncing 1 year https://www.adobe.com/privacy/experience-cloud.html
ADYOULIKE SA Cookie syncing 1 year https://www.adyoulike.com/pages/privacy
Amazon Advertising Cookie syncing 13 months https://www.amazon.co.uk/gp/help/customer/display.html?nodeId=201909010
Baidu USA Cookie syncing 366 days https://www.mediago.io/policy/
Basis Global Technologies, Inc. Cookie syncing 30 days https://www.basis.net/privacy-policy/
BIDSWITCH GmbH Cookie syncing 1 year https://www.bidswitch.com/privacy-policy/
Bombora Inc. Cookie syncing 1 year https://bombora.com/privacy
CentralNic Poland sp. z o.o. Cookie syncing 1 year https://voluum.com/privacy-policy/
Criteo SA Cookie syncing 390 days https://www.criteo.com/privacy/
EMX Digital, Inc. Cookie syncing 30 days https://emxdigital.com/privacy/
Eyeota Pte Ltd Cookie syncing 1 year https://www.eyeota.com/privacy-center
Google Advertising Products Cookie syncing 13 months https://business.safety.google/privacy/
GumGum, Inc. Cookie syncing 1 year https://www.gumgum.com/terms-and-policies/privacy-policy
ID5 Technology Ltd Cookie syncing 90 days https://id5.io/privacy
Improve Digital Cookie syncing 90 days https://www.improvedigital.com/platform-privacy-policy
Index Exchange, Inc. Cookie syncing 395 days https://www.indexexchange.com/privacy
Infolinks Media, LLC Cookie syncing 1 year https://www.infolinks.com/privacy-policy
InMobi Pte Ltd Cookie syncing Session https://www.inmobi.com/privacy-policy-for-eea
ividence Cookie syncing 90 days https://ividence.com/politique-de-confidentialite/
Kargo Global Inc. Cookie syncing 1 year https://kargo.com/privacy
Kochava Inc. Cookie syncing Session https://www.kochava.com/support-privacy/
LiveRamp Cookie syncing 1 year https://liveramp.fr/iab-transparency-consent-framework/
LoopMe Limited Cookie syncing 90 days https://legal.loopme.com/privacy-center#contract-hyartvn1o
Lotame Solutions, inc Cookie syncing 9 months https://www.lotame.com/about-lotame/privacy/lotames-products-services-privacy-policy/
Magnite, Inc. Cookie syncing 1 year https://www.magnite.com/legal/advertising-technology-privacy-policy/
Media.net Advertising FZ-LLC Cookie syncing 6 years https://www.media.net/privacy-policy/
MEDIA FORCE COMMUNICATIONS (2007) LTD Cookie syncing 2 years https://comparisons.org/privacy.php
Microsoft Advertising Cookie syncing 13 months https://privacy.microsoft.com/privacystatement
Nativo, Inc. Cookie syncing 1 year https://www.nativo.com/interest-based-ads
Neodata Group srl Cookie syncing 1 year https://www.neodatagroup.com/en/services-privacy-policy-en/
Neustar, Inc., a TransUnion company Cookie syncing 1 year https://www.home.neustar/privacy
Nielsen Media Research Ltd. Cookie syncing 120 days https://www.nielsen.com/us/en/legal/privacy-statement/nielsen-marketing-cloud-privacy-notice/
OpenX Cookie syncing 1 year https://www.openx.com/legal/privacy-policy/
Opera Software Ireland Limited Cookie syncing Session https://www.opera.com/privacy
Oracle Advertising Cookie syncing 180 days https://www.oracle.com/legal/privacy/marketing-cloud-data-cloud-privacy-policy.html
Outbrain UK Ltd Cookie syncing 90 days https://www.outbrain.com/privacy
plista GmbH Cookie syncing 1 year https://www.plista.com/privacy-policy/
PubMatic, Inc Cookie syncing 90 days https://pubmatic.com/legal/privacy/
PulsePoint, Inc. Cookie syncing 1 year https://pulsepoint.com/legal/platform-privacy-policy
Quantcast Cookie syncing 13 months https://www.quantcast.com/privacy
QuantumCast digital GmbH Cookie syncing Session https://www.quantumcast-digital.com/privacy-policy
Recontent, LLC Cookie syncing Session https://help.revcontent.com/en/knowledge/revcontent-privacy-policy
RTB House S.A. Cookie syncing 1 year https://www.rtbhouse.com/privacy-center/services-privacy-policy/
Salesforce.com, Inc. Cookie syncing 180 days https://www.salesforce.com/company/privacy/
Seedtag Advertising S.L Cookie syncing 1 year https://www.seedtag.com/en/privacy-policy/
Sharethrough, Inc Cookie syncing 30 days https://www.sharethrough.com/privacy-center/consumer-privacy-notice
Smaato, Inc. Cookie syncing 21 days https://www.smaato.com/privacy/
Smart Adserver Cookie syncing 13 months https://smartadserver.com/end-user-privacy-policy/
Start.io Inc Cookie syncing Session https://www.start.io/policy/privacy-policy-site/
Ströer SSP GmbH (SSP) Cookie syncing 1 year https://www.stroeer.de/ssp-datenschutz
Teads France SAS Cookie syncing 1 year https://www.teads.com/privacy-policy/
The Trade Desk Cookie syncing 1 year https://www.thetradedesk.com/general/privacy-policy
TripleLift, Inc. Cookie syncing 90 days https://triplelift.com/privacy/
Unruly Group LLC Cookie syncing 1 year https://unruly.co/legal/privacy/
Verve Group Europe GmbH Cookie syncing Session https://pubnative.net/privacy-notice/
Weborama Cookie syncing 393 days https://weborama.com/respect-de-la-vie-privee-2-2/
Xandr, Inc. Cookie syncing 90 days https://www.xandr.com/privacy/platform-privacy-policy/
Yahoo EMEA Limited Cookie syncing 397 days https://legal.yahoo.com/ie/en/yahoo/privacy/index.html
Yieldmo, Inc. Cookie syncing 1 year https://www.yieldmo.com/privacy/
Site Visitors
Name Domain Purpose Expiration
BizoID .ads.linkedin.com These cookies are associated with Linkedin. It typically acts as a third party host where website owners have placed one of its content sharing buttons in their pages, although its content and services can be embedded in other ways. Although such buttons add functionality to the website they are on, cookies are set regardless of whether or not the visitor has an active Linkedin profile, or agreed to their terms and conditions. For this reason it is classified as a primarily tracking/targeting domain. 30 days
UserMatchHistory .linkedin.com 30 days
ads.linkedin.com Session
lang .linkedin.com Session
lidc .linkedin.com 1 day
bcookie .linkedin.com 2 years
__cfduid .zemanta.com This domain owned by AddToAny. The main business activity is: Social Sharing Services and Tracking 1 year
_fbp .zemanta.com This cookie will help deliver our advertising to people who have already visited our website when they are on Facebook or a digital platform powered by Facebook Advertising. 90 days
_ga .zemanta.com This cookie is used to distinguish unique users by assigning a randomly generated number as a client identifier. It is included in each page request in a site and used to calculate visitor, session and campaign data for the sites analytics reports. 2 years
_gid .zemanta.com This cookie is associated with Google Universal Analytics. No information is available from Google however, it appears to store and update a unique value for each page visited. For further information, please refer to: https://policies.google.com/technologies/partner-sites. 1 day
_gcl_au .zemanta.com Used by Google AdSense for experimenting with advertisement efficiency across websites using their services. For further information, please refer to: https://policies.google.com/technologies/partner-sites. 90 days
fr .facebook.com These cookies are owned by Facebook:It is not directly tied to individual Facebook the user. It is used to help with security and suspicious login activity, especially around detection of bots trying to access the service. This cookie is also read via Like and other Facebook buttons and tags placed on many different websites. This is used to serve targeted advertising to its users when logged into its services. In 2014 it also started serving up behaviourally targeted advertising on other websites, similar to most dedicated online marketing companies. Contains browser and user unique ID combination, used for targeted advertising. This is used to serve targeted advertising to its users when logged into its services. In 2014 it also started serving up behaviourally targeted advertising on other websites, similar to most dedicated online marketing companies. Contains browser and user unique ID combination, used for targeted advertising 90 days
test_cookie .doubleclick.net This cookie is set by DoubleClick (which is owned by Google) to determine if the website visitor’s browser supports cookies. 15 min
Business Partners
Name Domain Purpose Expiration
BizoID .ads.linkedin.com These cookies are associated with Linkedin It typically acts as a third party host where websiteowners have placed one of its content sharing buttons in their pages, although its content andservices can be embedded in other ways. Although such buttons add functionality to the website theyare on, cookies are set regardless of whether or not the visitor has an active Linkedin profile, oragreed to their terms and conditions. For this reason it is classified as a primarily tracking/targetingdomain. 30 days
UserMatchHistory .linkedin.com 30 days
lidc .linkedin.com 1 day
bcookie .linkedin.com 2 years
lang .linkedin.com Session
lang .ads.linkedin.com Session
_fbp .zemanta.com This cookie will help deliver our advertising to people who have already visited our website whenthey are on Facebook or a digital platform powered by Facebook Advertising. 90 days
_ga .zemanta.com This cookie is used to distinguish unique users by assigning a randomly generated number as aclient identifier. It is included in each page request in a site and used to calculate visitor, session andcampaign data for the sites analytics reports. 2 years
_gat .zemanta.com This is a pattern type cookie set by Google Analytics, where the pattern element on the namecontains the unique identity number of the account or website it relates to. It is variation of the _gatcookie which is used to limit the amount of data recorded by Google on high traffic volume websites. 1 minute
_gat_UA-74379813-1 .zemanta.com 1 minute
_gat_UA-74379813-2 .zemanta.com 1 minute
_gcl_au .zemanta.com Used by Google AdSense for experimenting with advertisement efficiency across websites usingtheir services. 90 days
_gid .zemanta.com This cookie is associated with Google Universal Analytics. No information is available from Googlehowever, it appears to store and update a unique value for each page visited. 1 day
__cfduid .zemanta.com This domain is owned by AddToAny. The main business activity is: Social Sharing Services andTracking 1 year
intercom-session-anyekw96 .zemanta.com This is the Intercom cookie that enables the chat feature in the dashboard. 7 days
mp_Offce_mixpanel .zemanta.com This cookie is set by Mixpanel for analyzing traffic and how the dashboard is being used. 1 year
csrftoken one.zemanta.com This cookie is associated with the Django web development platform for Python. It is designed tohelp protect a site against at particular type of software attack on web forms. 1 year
deviceid one.zemanta.com This cookie is used for security. With it we can detect the last device that was used to sign in andwarn the user in case of unusual account activity. 5 years
sessionid one.zemanta.com This is anonymous session identifier and is used for retaining the session of a logged in user. 14 days
fr .facebook.com These cookies are owned by Facebook: It is not directly tied to individual Facebook the user. It is used to help with security and suspicious login activity, especially around detection of bots trying to access the service. This cookie is also read via Like and other Facebook buttons and tags placed on many different websites. This is used to serve targeted advertising to its users when logged into its services. In 2014 it also started serving up behaviourally targeted advertising on other websites, similar to most dedicated online marketing companies. Contains browser and user unique ID combination, used for targeted advertising. This is used to serve targeted advertising to its users when logged into its services. In 2014 it also started serving up behaviourally targeted advertising on other websites, similar to most dedicated online marketing companies. Contains browser and user unique ID combination, used for targeted advertising 90 days