by Jerneja Lovenjak | Dec 12, 2019 | Content Distribution
CPA campaigns can be a tough nut to crack! Don’t worry though, we got you covered. We’ve collected our top tips and tricks to help you tackle your next CPA campaign. To make things easier, we’ve collected all the information in a downloadable document that you...
by Jerneja Lovenjak | Oct 9, 2019 | Content Distribution
In programmatic advertising, we know the number of steps and parameters needed to set up a campaign can be overwhelming. That’s why we’ve created a list which covers all the components that are a crucial part of every campaign. We’ve also included some practical...
by Bostjan Spetic | Nov 15, 2016 | Content Distribution, Content Marketing, Partners
We are honored to be part of the very select group of preferred partners in the recently launched Outbrain Partner Network. Outbrain is arguably the best and largest content discovery network. It is an important part of many campaigns running on Zemanta’s media buying...
by Bostjan Spetic | Nov 3, 2016 | Content Distribution, Programmatic Native
NY Times published an article about a click-bait report from a non-profit called changeadvertising.org, which claims 26% of ads on top 100 online publications are deceiving, click-bait-y and predominantly from anonymous advertisers. It’s an increasingly controversial...
by Bostjan Spetic | Jun 16, 2016 | Content Distribution
If you’re a content marketer, there’s a good chance you’re using paid distribution. But are you paying too much for your audience? Are you using the right networks? These are important questions to consider as you scale content distribution. You can test a...