The Latest Product Updates of 2020 (So Far)

The first half of the year has been all about uncertainty on so many levels. At Zemanta, our job is to help you make your life easier, and your campaigns more successful. Wondering how? Take a look at all the new features and capabilities our teams have been working...
Target private marketplaces with Deal IDs

Target private marketplaces with Deal IDs

At Zemanta, we pride ourselves on transparency and the ability to provide our clients with tools that help them reach and target inventory that is most relevant to their campaigns. That is why we are happy to announce that we recently released a set of tools that...

Crafting the perfect campaign

In programmatic advertising, we know the number of steps and parameters needed to set up a campaign can be overwhelming. That’s why we’ve created a list which covers all the components that are a crucial part of every campaign. We’ve also included some practical...