Importance of Related Images and Articles - Adding Context
Adding links to related articles and posts gives your readers an opportunity to learn more about the subject that you are blogging about …
- Although it doesn't directly effect the SEO quality of your post, listing related article titles and links and reblogging makes your post more relevant and you will get more attention from search engines.
- Of course, it's all within reason, going overboard will negatively affect your SEO rankings if you include too many links!
- By sending traffic to related blog posts, you are establishing a relationship with original blogs and at some point they may reciprocate and link to one of your posts.
- In addition to linking to these posts, you can provide your opinion through comments on the original posts to draw attention of the author and the readers.
- Also, not all of your readers are familiar with the nomenclature in your field. By using links to definitions of important terms used in your posts, you will provide a more interactive experience to your readers by letting them explore outside your posts.
Why is linking out good blogging?
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The best blogs are more than a "look at me" publication. They're resources that point people toward interesting and useful things around the web. In fact, the best blogs spend a lot of time gathering up resources and then linking out to them. In this way you brand yourself as a destination where your users can find everything they're looking for, rather than being just one stop along their way to finding what they want.
Shane Snow - contently.com
Shane Snow is Co-Founder of Contently, a NYC based startups that connects brands with great writers.
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Telling stories that help your customers with their problems is central to search engine optimization, social media and lead generation. Without great stories, these three are nearly impossible. Remember, your customers don’t care about you, your products or your services. They care about themselves. So your focus should be about solving their challenges through valuable, relevant informational posts.
Joe Pulizzi - blog.junta42.com
Joe Pulizzi is founder of Content Marketing Institute and Junta42 and writes one of the most popular content marketing blogs.
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"It's good blogging because it follows the norms of the internet. Our behavior is to follow those links and ideas and associate them with our own. If something that you are interested in also has a link, you can follow. Your ability to follow a link imparts to the user that you understand how things work. And from another perspective, linking out is good for SEO and other robots that peruse your content.”
Kris Smith - croncast.com
Developer and strategist that works in the gap between the IT department and the executive team within an organization to foster the usage of innovative technologies and strategies through R&D, development, QA and in production.
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SEO and good user experience - well thought out links provide users with the information to educate them on everything mentioned in a post. Thus, providing everything they need within the post to validate the credibility of what has been penned all in that one post.
Tim Moore - crushiq.com
Tim Moore is CEO and Founder of CrushIQ. He and his team organize an amazing regional conference that helps organizations leverage social media.
Next : Importance of Images and Photos in Blog Posts
Want to know more about this?
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- Five ways to build links with quality blog content - (zemanta.com/blog)
- Linking out instead of building links - (seoptimise.com)
- External linking : good for SEO? - (seomoz.org)
- SEO : external links and pagerank - (blog.endpoint.com)
- How using the Zemanta plugin can increase your blog traffic - (bloggingyourpassion.com)