Zemanta Power User – Michele Neylon of Blacknight

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We caught up with one of our earliest users, Michele Neylon of Blacknight, Ireland’s only ICANN accredited registrar and the country’s largest hosting and domain provider. Michele blogs at http://michele.me/blog/ and http://b.log.ie/.

What do you blog about?

It depends on the blog and its audience.

I blog for business on a couple of blogs, so the content there would be a mixture of marketing information about our new products and services as well as articles about internet news and policy. However I’m also a very active blogger in my spare time and I write about a wide range of topics including technology, entertainment, weight loss (I’m currently on a diet) and travel.

When did you start using Zemanta?

Shortly after you initially launched I think. I didn’t realize at the the time and only found out that I was quite an early adopter when I got to know Andraz

How does Zemanta help you blog better?

It helps me to take my blogging to the next level, while also speeding up mundane tasks. I use the image options to add both my own photos and those from your sources to blog posts and give them a visual “lift”. The tagging options help speed up what could be quite a boring and time-consuming task. Using tags helps generate “related articles” as well as helping both users and search engines to navigate a site’s content and discover your “long tail”. Zemanta takes the pain out of the process, so that adding tags to posts is quick and painless and thus makes the entire experience better for me, as the author, and for the audience that hopefully consumes the content.

The related posts options help me to suggest relevant content from both my own trusted sources and ones that Zemanta “discovers” based on my writing.

Do you have a power user tip that you can share with our users?

Take the time to setup your Zemanta account and fill out the preferences as completely as possible. By setting up your own profile you can improve the relevancy of the service’s suggestions while also saving yourself time.