- lijit (Photo credit: teamstickergiant)
We recently announced our partnership with Federated Media and in parallel also renewed our friendship with the folks over at Lijit.
Lijit was acquired by FMP late last year. The company’s online advertising services, audience analytics, and reader engagement tools are used by over 125,000 high-quality, niche and professional sites.
Online publishers and bloggers can use Lijit’s advertising services to monetize their unsold inventory. Lijit has direct partnerships with every major player in the industry – ad agencies, trading desks, DSPs, ad exchanges, ad optimizers, and ad networks – which enables them to maximize fill rates and CPMs.
Audience analytics are displayed in a real-time dashboard that provides insight into ad performance, pageviews, uniques, reader demographics, and other actionable data that helps publishers better understand their audience and grow their site. Other tools include an on-site search tool and reader widgets that help publishers and bloggers increase time on site, drive pageviews, and reduce bounce rates.
If you are looking for a great tool to help with ad delivery and analytics, please give Lijit a try.
Related articles
- Lijit Networks Exceeds One Billion Monthly Pageviews (prweb.com)
- Lijit Networks Expands Executive Team by Hiring Top Sales Executive (prweb.com)
- Lijit Continues to See Explosive Growth in its Publisher Network (prweb.com)
