Z-Blog

Internet is a wast and resourceful place that provides us with new services everyday. While we might give a lot of attention to the applications from bigger vendors, it’s the startups that bring the new innovative solutions that make our everyday easier and provide exciting ideas of where we’re going. One of the biggest issues for startup, besides providing exceptional product or service, is getting the word out. Bringing the people to try the service and provide them with valuable feedback.

Blogging about startups and new things is one of the important pillars of blogging verticals and today I’m going to show you how to quickly blog about a new startup that you’ve just discovered.

Zemanta’s Startup Blogging Support comes from:

• CrunchBase database integration – premier resource of startups, their founders and investors.
• Tracking popular news sources – we follow most of startup blogs, so you can easily refer to them and provide additional reading for your visitors
• FlickR as an image sharing service that provides a lot of screenshots, for the days you don’t feel like making your own.
• Additional images also come from CrunchBase image collection.
• Tags are automatically calculated based on what other bloggers think the story about this startup should be tagged with and from  your writing.

Example

There’s nothing better then observing a enhancement of a blog post, so I’m going to pitch in for fellow startup Heyzap.

We’ll start with a simple text, that in published form looks like:

Heyzap text without enhancements

While it gets it point across, it doesn’t provide much of visual stimuli or provide additional value to the reader beside the actual content of the text.

Now let’s use Zemanta to enhance it:

Zemanta enhancing process

With a few single clicks we transformed original piece of text into a full fledged blog post that has everything one expects from dedicated bloggers: image, links, tags and related reading.

Lets take a look how the same blog post looks in a published state now:

Enhanced Heyzap text

We’ve added all the relevant information to our blog posts allowing our users to easily check them out, as well as to read more in-depth reviews from other places on the web. We’ve linked two stories: one that deals with the startup and another one that provides useful Firefox extension to the ones that would be interested in their service.

Do you blog about startups with Zemanta? Share links to your blog posts in the comments and we’ll link the best.