Search engine optimization (SEO) can be daunting. It doesn’t always follow our intuition for site building, and Google rarely gives a firm answer of what works and what doesn’t (and when they do, SEOs still tend to question it). What’s a publisher to do with all that uncertainty?
The question I often get asked about is: what to look out for before guest posting on major sites? People want to know if guest posting is the real deal, and if they would need a specific strategy, before approaching the big sites.
At the end of every month, we give you a monthly list of the most popular posts on Zemanta blog. Just in case you may have missed them. So, what new posts attracted most readers in January 2013?
After all Google's updates, more and more people come to realize that high-quality content marketing is your best bet to secure stable search engine presence as well as the variety of traffic sources (good content does equally well in both search and social media).
Toward the end of the year I went through all the posts we published in 2012. I discovered there are so many old blog posts that are still very much relevant, but lost to many deep somewhere on the blog. Sounds familiar?
Many have tried to figure out the number of websites, but we believe it's more useful to know how and for what purposes people use the Internet. We explore what web users look for, how much time they spend on doing it. How does social compare to search? And many more questions...
This news has recently hit the World Wide Web: content-recommendation engine Outbrain is banning some of its biggest customers from buying web traffic through its service to build more trust with readers long-term.
“Blogging is crucial for your business success, however, content marketing isn’t just about one tool or one tactic, it’s about an integration of many,” I wrote here recently. So I give you 4 wonderful tips how to turn your blog into a great printed gift.