Tumblr has carved out a unique but very important niche in the blogging ecosystem. Here’s a great post from iCrossing’s Content Lab on why it’s crucial for marketers to embrace it:
Six reasons why your brand belongs on Tumblr
A unique, vibrant social community filled with creative minds, sharing millions of photos, and posts every day doesn’t have marketers knocking down the door to engage with all those users. Why? Because marketers are afraid to take chance at something they’re not used to, something they may fail at. That’s Tumblr’s story.
If you are not using Zemanta on Tumblr yet, please consider trying it out via our browser extensions.
Related articles
- Aldo’s Tumblr Contest Targets Fashion Community (mashable.com)
- Why Tumblr is Good for Brands (progressivemediaconcepts.com)
- Why Your Brand Should Consider Tumblr for Social Media Marketing (venpop.com)

A unique, vibrant social community filled with creative minds, sharing millions of photos, and posts every day doesn’t have marketers knocking down the door to engage with all those users. Why? Because marketers are afraid to take chance at something they’re not used to, something they may fail at. That’s Tumblr’s story.



