Tapping Into Native Inventory from Google’s AdX

Tapping Into Native Inventory from Google’s AdX

Our promise at Zemanta is to give brands access to the entire native landscape to promote and distribute their content. We make a point of evaluating and testing every network, and to date we’ve partnered with over 25 native, content discovery and social networks.  ...
A New Chapter for the Zemanta Editorial Network

A New Chapter for the Zemanta Editorial Network

We have some big news to share — Sovrn has purchased our Editorial Assistant and Related Post applications! Our founders, Andraz Tori and Bostjan Spetic, would like to share a few thoughts with our community. When we first started Zemanta in 2007 the idea of a...
Fighting Ad Fraud: One Impression At A Time

Fighting Ad Fraud: One Impression At A Time

Digital advertising is riddled with fraud. It’s a well know fact. As an advertiser do you ever wonder what the industry is doing to fight it? At Zemanta, we’ve been working hard to prevent fraudulent traffic since day one. We’ve developed internal...