Z-Blog

Tweet A common mistake by content marketers and SEOs is to concentrate their link building efforts exclusively on top-level pages like the homepage, while neglecting deeper pages across the site. One of my favorite benefits of Zemanta is its ability to build deep links — i.e. links to pages other than the homepage and top-level [...]

Tweet In a recent post about bad blogging habits I touched on the subject of conversion. This is an important issue for any business blogger, so let’s examine it in a little more detail. Every business blog should have a conversion plan. It’s really as simple as figuring out what type of response you’re looking [...]

Tweet Links can lead to increased shares One of the reasons I’m a big fan of Zemanta is that all the content we publish on our blog gets recommended to other bloggers who are actively covering related topics. It’s a totally white-hat way to grow your audience, and build quality links to your blog without [...]

Tweet If you look back through the archives of this blog you’ll notice that the first three years I rarely used images, unless it was a screen grab of something. My natural inclination is to blog quick and leave my posts pure text and links. But guess what, most people are very visual people. People [...]

Tweet Almost every blogger starts out bright eyed and bushy tailed, expecting to conquer the world. Unfortunately, reality intrudes, and suddenly blogging loses its luster and becomes a chore; energy is replaced by ennui. This state of mind leads bloggers to become sloppy and silly — driving readers and business away. These seven bad blogging [...]

Tweet Our good friend Todd Lohenry is back with another great post, this one on how he uses different tools, Zemanta among them to curate content.   It’s a sad dog that can’t wag it’s own tail now and again so it is with all humility that I tell you that my blog, e1evation, llc, [...]