How Zemanta Avoided Fraudulent 301 Media Traffic

How Zemanta Avoided Fraudulent 301 Media Traffic

Three years ago (in November 2014) our anti-fraud efforts at Zemanta flagged a set of sites with statistics that were too good to be true — lots of pageviews, lots of clicks, and low CPC. But those same sites also had low engagement after the click and virtually no...
Outbrain acquires Zemanta

Outbrain acquires Zemanta

Zemanta is proud to announce it is getting acquired by Outbrain. The best native DSP is joining the best discovery, to carry online advertising into a new era without interruptive ads, and a business model that works for the publishers rather than against them....