As a working member of Zemanta's marketing team, I am now completely immersed in the entirety of the blogosphere. I fully enjoy all things digital marketing and am a sucker for buzzwords, link bait, and trends. I myself am a (semi) active music blogger and have learned that for many people, blogging is a lifestyle and am no longer surprised at the vigor people blog their passions with. My goal? To share Zemanta with them.
In most areas around the world, mobile is ubiquitous. Its adoption and use as the first screen is happening at a faster rate every day. That is why you, marketers, bloggers, and publishers, must make sure that you are not only adding emphasis on mobile, but making it one of your primary focuses.
You must complete several steps efficiently and effectively in order to ensure that your readers are not only interested, but they also remain engaged and keep coming back for more. This post will focus on the first step - how to decide what topic you want to focus on and write about.
After years of blogging I've learned to love a select assortment of tools that have helped to make blogging easier, quicker, and more fun. Some of these tools may not be "the best", but they are the ones that I love and the ones that I have a strong affinity for; so I figured I'd share in the hopes that they will benefit other bloggers like they did me.
Lack of relevance is one of the biggest complaints about related posts plugins. If you recommend content at the end of your post that is irrelevant to that very post, you begin to lose your audience's trust and credibility.
Hot off the heels of our very exciting launch of our Content Discovery Network, we would like to follow up and go into even more detail as to what exactly the Zemanta Related Posts plugin is - and why you need it on your blog.
Ladies and gentlemen, here's our very first eBook. It is a detailed guide on how to build relationships with other bloggers to improve your brand. Ready to be downloaded for your use.
It's finally here, the concluding part of our blogger outreach series. So far we have covered everything from beginning a blogger outreach campaign to pitching to the blogger. This part will focus on finishing the process and the follow up. Enjoy!
It's finally here, the fourth installment of our series on blogger outreach. The post that actually tells you how to contact the blogger with the pitch. Enjoy!