• Sign in
  • Request Demo
  • Team
  • Contact us
  • Careers
  • Help
Zemanta
  • Home
  • Products
    • Native Content Distribution
    • Native Video Advertising
    • Native Conversion Marketing
    • Native Mobile App Advertising
  • Platform
  • Why Zemanta?
  • Partners
    • Channels
    • Certified Partners
  • Blog
  • Video
Select Page

Native advertising coming of age: programmatic standards emerge

by Andraz Tori | Mar 17, 2015 | Media

In February, the IAB released the OpenRTB Dynamic Native Ads API Specification, which outlines a standardized mechanism for the RTB (Real-Time Bidding) ecosystem to handle Native Ads. Zemanta is a proud contributor to this new standard. Companies including Adiant,...

Recent Posts

  • Introducing Inventory Planning
  • How Zemanta Avoided Fraudulent 301 Media Traffic
  • Outbrain acquires Zemanta
  • Updates to scheduled reports
  • Zemanta is Outbrain’s only official DSP partner

Archives

  • November 2017
  • October 2017
  • July 2017
  • April 2017
  • November 2016
  • October 2016
  • September 2016
  • August 2016
  • June 2016
  • May 2016
  • April 2016
  • March 2016
  • February 2016
  • January 2016
  • December 2015
  • April 2015
  • March 2015
  • February 2015
  • January 2015
  • December 2014
  • November 2014
  • October 2014
  • August 2014

Categories

  • Content Distribution
  • Content Marketing
  • Events
  • Media
  • Partners
  • Product news
  • Programmatic Native

About Zemanta

Zemanta is based on the idea that all content deserves an audience. We are focused on building content and media technology that helps marketers reach their maximum potential audiences.

Zemanta

  • Home
  • Products
    • Native Content Distribution
    • Native Video Advertising
    • Native Conversion Marketing
    • Native Mobile App Advertising
  • Platform
  • Why Zemanta?
  • Partners
    • Channels
    • Certified Partners
  • Blog
  • Video

 

  • Sign in
  • Request Demo
  • Team
  • Contact us
  • Careers
  • Help

Follow us on:





Schedule a Demo
Complete the form below to schedule a Zemanta demo.
* Required

Copyright © 2007-2017 | Zemanta inc. | Terms of Service | Privacy | Opt-Out